ESPORTS SOCIAL MANAGER

Full Time
  • Working place Culver City
Job Description

100 Thieves (“Hundred Thieves”) is the premier lifestyle brand and gaming organization. Based in Los Angeles, the company was founded in 2017 by former Call of Duty World Champion and YouTube sensation Matthew “Nadeshot” Haag. 100 Thieves has leading esports teams competing in League of Legends, Fortnite, Call of Duty, Valorant, and Apex Legends. The brand is recognized globally for its streetwear-inspired apparel, known for rapidly selling out new drops. In 2020 the company opened its brand-new headquarters, the Cash App Compound, which is a 15,000 sq ft esports facility and acquired a CDL franchise, LA Thieves. 100 Thieves produces top gaming podcasts and massively popular YouTube content, created by its world-class gaming talent including CouRageJD, Valkyrae, BrookeAB and 2HYPE.

About The Role

Work with our current social media team to expand our social presence across the Esports channel and drive greater awareness and engagement among key audience segments. This role will engage in creating and spearheading brand building campaigns, developing platform-specific strategies, building content calendars, providing feedback on concepts and content to Social Producers, maintaining strong relationships with various stakeholders, writing copy, scheduling, monitoring, and assisting with productions (capturing on-the-ground content, serving as an on-set social/brand rep, etc.). They will collaborate with cross-functional internal departments including Esports, Content, Marketing, Talent & Entertainment, and Partnerships. Funneling content from various pipelines, they will ensure that all pieces align with 100 Thieves brand voice. They will also be in charge of analyzing channel performance and presenting key learnings, trends, and campaign and channel recaps to leadership. This role will report into the Head of Social Strategy.

Requirements: 

  • Superior knowledge of social platforms (TikTok, Instagram, Twitter, Facebook, YouTube)
  • Up to date with the latest trends and platform updates and able to use those to inform strategy
  • Excellent writing and copy-editing skills with the ability to translate traditional marketing content into brand-relevant conversations
  • Collaborative, creative, data-driven, and highly organized
  • Strong understanding of all digital platforms and current social media trends
  • Proactive, a strong team player, and possess excellent communication skills
  • Ability to manage multiple projects and creative ideas on tight deadlines in a fast-paced environment
  • Ability to adapt to processes, meet deadlines, and work with multiple stakeholders across business units within 100 Thieves is key

Responsibilities: 

  • Deeply embedded in the Esports community, constantly connected with the latest news, community announcements, trends, etc.
  • Manage the overall calendar for 100 Thieves Esports social channels on Instagram, Twitter, and TikTok
  • Manage cross-team collaboration with Esports, production, and creative teams within 100 Thieves
  • Monitor comments and discussions to proactively identify potential issues and opportunities
  • Monitor competitive brand activity, key platform and category influencers, and identify emerging trends
  • Interact with brand social community via comments, DMs, and responsive content

 Why You’ll Love 100 Thieves

  • You will play a key role in defining the future of 100 Thieves and will be depended upon to ensure the success of the company
  • You will have an opportunity to work every day with a team of smart, hungry, and humble gamers & entrepreneurs
  • You will be a key leader in helping us reach our goal of being recognized as the lifestyle brand that took competitive gaming mainstream
  • We offer an incredible benefits package including 100% company paid medical/dental/vision insurance, unlimited paid time off including three seasonal breaks, paid FMLA and Parental Leave, and a quarterly apparel stipend

100 Thieves is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to an inclusive environment.